Dear Colleagues,

On behalf of the Japanese research team at Kansai University, it is my great pleasure to welcome you to the inaugural JSPS-NFSC 2024 International Workshop, held at Kansai University in Osaka, Japan. This workshop is part of a bilateral research project between the Japan Society for the Promotion of Science (JSPS) and the National Natural Science Foundation of China (NSFC), focusing on collaborative research in social media advertising and digital marketing.

We hope this workshop will serve as a key platform for fostering international cooperation between Japanese and Chinese scholars, deepening mutual understanding, and building strong partnerships across these dynamic fields. Your participation and contributions will make this workshop a truly unique and productive opportunity for knowledge exchange.

Kansai University provides an ideal setting for academic engagement, with state-of-the-art facilities and an environment conducive to thoughtful discussions. Our team has worked tirelessly to ensure the success of this event, and we are eager to share this experience with you.

We look forward to welcoming you to the JSPS-NFSC 2024 International Workshop and hope that you will form lasting connections with fellow participants.

Warmest regards,

Katsutoshi Yada, Ph.D.
Professor, Kansai University
Co-Chair of the JSPS-NFSC 2024 International Workshop
Leader, Japanese Team, JSPS-NFSC Bilateral Collaborative Project

Dear Colleagues and Friends,

It is my great pleasure to invite you to the JSPS-NFSC 2024 International Workshop, which will take place at Kansai University in Osaka, Japan.

As the leader of the Chinese research team, I am deeply honored to be part of this inaugural workshop, a significant event designed to foster collaboration between scholars from Japan and China. This workshop provides a vital platform for exploring joint research opportunities in social media advertising and digital marketing, two rapidly evolving fields that are shaping global markets. The JSPS-NFSC 2024 International Workshop will feature insightful sessions led by esteemed researchers, offering participants the opportunity to share their expertise and engage in stimulating discussions.

Our organizing team has worked tirelessly to ensure the success of this event, and we are fully committed to making it a rewarding and enjoyable experience for all attendees. We are confident that the workshop will not only advance academic dialogue but also strengthen the ties between our academic communities. If you have any questions or need assistance, please do not hesitate to reach out.

We eagerly anticipate welcoming you to the JSPS-NFSC 2024 International Workshop at Kansai University and hope this event will spark new partnerships and collaborations.

Sincerely,

Jun Yan, Ph.D.
Professor, Huazhong University of Science and Technology
Co-Chair of the JSPS-NFSC 2024 International Workshop
Leader, Chinese Team, JSPS-NFSC Bilateral Collaborative Project